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Women's clothing made to be worn, repaired and worn again



Play Up Circular Design for women starts from a simple idea: the most sustainable piece is the one you keep wearing. That's why these pieces are designed for a long life — sturdy seams that hold up to years of washing, timeless cuts that won't date after a season, and knitwear that can be mended when a stitch gives way. Made in Portugal following the slow making philosophy, every choice of fabric, fastening and finish is made so that the piece can be cared for, repaired and, at the very end, recycled.


Women's Circular Design for Spring-Summer


For the warm months, Circular Design pieces sit naturally alongside our t-shirts and tops for women and women's dresses from the main collection. Clean lines and timeless cuts mean they combine with what you already own — fewer new purchases, more outfits, and a wardrobe that works season after season.


Women's Circular Design: Autumn-Winter and beyond


In the colder months, layer them with our knitted jumpers for women and a women's coat made to last for years. And when a piece has truly reached the end of its life, it doesn't have to end up in the bin: through the Play Up Take Back Programme, adult clothes are returned, resold when possible or sent for recycling so their fibres can go back into the cycle. Discover the whole approach in our sustainable women's clothing.