Sustainable newborn clothing: from organic cotton to secondhand
The first months are when skin is most sensitive and growth is fastest — a newborn changes size several times before their first birthday. That's why, at Play Up, sustainability starts here. In this section we bring together the four lines that take that commitment furthest for babies from 0 to 12 months: organic cotton newborn clothing, the RE(PLAY) collection in recycled fibres, Circular Design pieces made to return to the cycle, and 2nd Hand clothing with verified quality. All designed and made in Portugal following the slow making philosophy.
Why a baby's first clothes should be sustainable
First clothes spend the most time against the skin and go through the most washes. Choosing fabrics without harsh chemicals, made with organic and recycled fibres, and pieces designed to be passed on to the next baby in good condition, is the simplest way to care for your newborn and the world they'll grow up in. From organic cotton newborn bodysuits to everyday newborn rompers, every choice counts.